My answers to Roku’s Customer Survey; Select Questions

What would you tell your friend or colleague about Roku?

That, although it is not 1080p, the 720p is more than acceptable for quality. [Edit: Roku now offers a 1080p version for the same price as I bought the 720p version back in the day. d.r., 2011]. If one has a decent Internet connection (6m or better), one can stream flawless video. Unlike the PS3, which only offers Netflix, the Roku offers a variety of channels. Last night I was really in the mood for a just-released film, so I rented one from Amazon, via the Roku, and saved a couple of bucks from what it would have cost me to rent it via U-Verse.

Although a recent firmware update bricked my Roku’s WiFi, the service folks were quick to respond and had a new unit to me within just a few days.

The service itself, plus the customer service, have made this an indispensable piece of hardware in my home.

Why do you prefer to use your Roku for streaming video? Please be as specific as possible.

Although I own multiple devices capable of the task (PS3, Wii, DROID phone, PC’s), the Roku a) offers multiple, easily accessible channels — the differentiator, as the others offer multiple channels too, but they are easier to find on the Roku by my family members — and b) the device is dedicated to streaming video, making the remote control simple, and my family less likely to call me in to help them. My 10 year old is the house expert, as she should be.

Is there anything else you’d like to share with us?

I try to get the word out, to my friends, via the usual social methods (even in-person), but they seem apathetic…until they see me demo the device. Having an online movie, of someone demonstrating the interface, that I could point them to, would likely sell more of your product. The new Netflix movie is great; it shows off the interface well. There should be one for the main home screen too, to remind people it is not just a Netflix box. I believe this to be key for you, at a time when the PS3, various Blu-Ray players, the Wii, etc., all offer Netflix streaming too. Roku is more than just a Netflix box. Oh, and if you were to add a server feature, that would allow one to play media files, stored on a network device (such as Windows media player or a drive hanging off the network somewhere), you’d be unbeatable.

I’m a fan.

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